Overview
We use AI tools to support thinking, structuring, and content creation.
These tools help improve clarity, speed, and consistency – but they are used in a controlled, responsible way.
We do not use AI to store, manage, or process sensitive data.
How We Use AI
AI is used to assist with:
- Structuring ideas and workflows
- Drafting content (e.g. emails, posts, documents)
- Improving clarity and organisation of information
- Supporting planning and strategy
All outputs are reviewed and validated before use.
What We Do Not Input
We do not enter the following into AI systems:
- Personal identifiable information (e.g. names, emails, phone numbers)
- Sensitive personal data (e.g. health, financial, legal information)
- Confidential client records or datasets
- Proprietary business information that could identify individuals
Where examples are needed, we use placeholders (e.g. “Client A”).
Data Responsibility
We remain responsible for all data used in our work.
AI tools are treated as processing aids – not data storage systems.
We only use AI in ways that align with:
- Data minimisation (only what is necessary)
- Purpose limitation (only for the task at hand)
- Responsible handling of information
Security Approach
We:
- Avoid entering sensitive or identifying data into AI tools
- Use secure, trusted platforms
- Limit data exposure to what is required
- Review outputs before sharing or publishing
Transparency
If AI is used in work delivered to you:
- It is used to assist, not replace judgement
- All outputs are reviewed and refined by a human
- Responsibility for the final output remains with us
Practical Summary
AI helps us work faster and more clearly.
It does not replace judgement, and it is not used to handle sensitive data.
We use it as a controlled tool – not an automated system.
If You Have Questions
If you would like more detail on how AI is used in your specific project, we are happy to explain.
We believe transparency builds trust.